FOR FUEL MARKETERS: FLEX FORWARD


Retailer Columns

Support Year-Round E15 – Even if you don’t sell E15

Last month, the National Association of Convenience Stores (NACS) and the Society of Independent Gasoline Marketers of America (SIGMA) both sent letters to EPA asking the agency to allow the sale of E15 year-round to “provide much-needed price relief at the pump while enhancing America’s energy security and improving gasoline’s emissions characteristics.” Congress granted EPA emergency waiver authority…

Shocked by Electric Vehicle Growth? Don’t be.

If you’re a retail station owner who watched this year’s Super Bowl, somewhere between the fifth and seventh electric car commercial, you may have broken out in a cold sweat, wondering why you haven’t noticed all these cars and trucks and how you’re going to pay for the equipment you’ll need to “refuel” the vehicles of the future – since they appear to be rapidly becoming the vehicles of the present.

If…

LOWER CARBON FUELS WHEN? HOW ABOUT NOW?

With all the talk in political circles and every kind of media about future electrification, and low carbon and zero carbon emission vehicles, there must be a lot of questions going through retail fuel location owners’ and operators’ heads. Questions like, how will I sell lower-carbon fuel? What's it going to cost for me to market lower carbon fuels? When can I start offering lower-carbon fuels?

Well,…

The Reports of E15’s Death…

In January of this year, the ethanol industry celebrated the 10-year anniversary of EPA’s waiver approving blends of up to 15 percent ethanol in all cars and light trucks model years 2001 and newer. The oil industry celebrated the 10-year anniversary of filing their first lawsuit against EPA’s E15 approval a few minutes later.

Since the Renewable Fuel Standard was first enacted back in 2005,…

The Retailer’s Friend: The RIN

Recent fuel industry news has included a heavy rotation of sob stories from small “merchant” refiners and larger oil companies that own larger, outdated, inefficient refineries, bleating about their woes being caused by the Renewable Fuels Standard, and more specifically, high RIN prices. As a fuel retailer, you’ve no doubt heard some of this whining and figured somehow, like everything else refiners…

Please, let us know why (you think) you don’t like ethanol

ACE's Market Development will be taking part in our first in-person petroleum marketer trade show in 16 months when we set up the booth at the Southwest Fuel and Convenience Expo in Fort Worth, Texas, June 6-8. Five other “non-virtual” trade shows are on the books for the remainder of 2021.

These conferences and tradeshows are important for us to share the latest information about storing…

20 BILLION Dollars’ Worth of FREE E15 Equipment – Available Soon

Do you really want to offer unleaded E15 to your customers? I mean, if cost were no object, would you like to at least have the option to offer higher octane unleaded E15 – usually selling for about a nickel a gallon less than the traditional lowest priced 10 percent ethanol blend sold everywhere? If so, good news. The cost of offering unleaded E15 (or unleaded88 or regular88, or whatever…

One More Time: Yes, You Probably Can E15. Really.

One of the greatest frustrations I’ve had over the past 20+ years of helping fuel marketers add higher ethanol to their product slate has been trying to convince station owners they really, truly, not just saying this because I’m an ethanol guy, can store and sell E15 using their existing equipment. The anti-ethanol misinformation campaign, which convinced station owners E15 required all new fueling…

Higher Ethanol Price, No Grant Money = Perfect Time to Add E15

If you’re a station owner who has been considering offering E15 (or higher ethanol blends), you should know the price of ethanol is much higher than it was this time last year, there are no federal grant programs to pay you for adding new equipment, and the time to start offering E15 could not be better.

USDA HBIIP 2020 YEAR-END FREE MONEY CLEARANCE!

If you’re not already numb to phrases like “year-end clearance,” “year-end closeout," or any of the other too loud, too-good-to-be-true sales that have been screamed about in ads for the last month, there is one more you should take a look at if you are a fuel station owner. The U.S. Department of Agriculture’s Higher Blends Infrastructure and Incentive Program has some money left over, and they…



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