News & Ideas

ACE revisits Tijuana to provide more in-depth ethanol information for returning and prospective retailers

ACE Senior Vice President Ron Lamberty returns a year later to offer more ‘how to’ information with respect to supply, logistics, blending, octane economics, retail marketing and promotion.


ACE introduces fuel retailers to ethanol at a technical forum in Mexico’s “oil country”

Sioux Falls, SD (April 11, 2019) –This week, American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty traveled to Tuxtla Gutiérrez, the capital and largest city of the southeast Mexico state of Chiapas. This trip marks his third time to the country this year to speak at ethanol technical information forums for Mexican petroleum equipment installers and retailers. The forums are a joint…


ACE returns to Monterrey for a more in-depth ethanol forum to address both returning and new retailers' questions

Sioux Falls, SD (March 21, 2019) – American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty marked his second trip to Mexico this year with a return visit to Monterrey to speak at an ethanol technical information forum for Mexican petroleum equipment installers and retailers. The forums are a joint effort of the U.S. Grains Council and the Mexican Association of Service Station Providers…


ACE returns to Mexico in 2019 to address ethanol questions from service station owners

Sioux Falls, SD (February 22, 2019) – American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty traveled to Mérida, Mexico, this week for the first ethanol technical information forum held in 2019 for Mexican petroleum equipment installers and retailers. The forums are a joint effort of the U.S. Grains Council and the Mexican Association of Service Station Providers (AMPES), to inform…


ACE leadership to share Mexico ethanol market outlook from work with retailers in the country at IRFA Summit

Sioux Falls, SD (January 28, 2019) –American Coalition for Ethanol (ACE) Senior Vice President and Market Development Director Ron Lamberty will share ethanol market opportunities and challenges from his travels to Mexico over the past year in a trade roundtable discussion at the 2019 Iowa Renewable Fuels Summit taking place tomorrow, January 29.  Lamberty traveled to Mexico six times last year to…


Mexico City marks sixth visit to Mexico for ACE in 2018 to address ethanol questions from service station owners

Sioux Falls, SD (November 20, 2018) –American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty traveled to Mexico City last week for the final ethanol technical workshop held this year for Mexican petroleum equipment installers and retailers. The workshops were a joint effort of the U.S. Grains Council and the Mexican Association of Service Station Suppliers (AMPES), to inform local station…


ACE completes fifth trip to Mexico to address ethanol questions from service station owners

Sioux Falls, SD (August 30, 2018) –American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty traveled to Xalapa last week for the fifth of seven technical ethanol workshops the U.S. Grains Council is holding for Mexican petroleum equipment installers and retailers.  The workshops address questions and concerns of local station owners about sourcing, marketing, and profiting from ethanol-blended…


ACE addressing ethanol questions from service station owners in fourth Mexican city this year

Sioux Falls, SD (July 26, 2018) –American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty traveled to Chihuahua this week for the fourth of six technical ethanol workshops the U.S. Grains Council is holding for Mexican petroleum equipment installers and retailers.  The workshops address questions and concerns of local station owners about sourcing, marketing, and profiting from ethanol-blended…


ACE addressing retail ethanol questions in Mexico again as tribunal overturns blending injunction

Sioux Falls, SD (June 21, 2018) –American Coalition for Ethanol (ACE) Senior Vice President Ron Lamberty returned to Mexico this week for the third time this year to speak at a meeting of Mexican petroleum equipment installers and retailers in León about equipment compatibility and other practical considerations when implementing and selling up to E10 blends for the first time. This meeting is part…



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